UXUS, the world’s leading hospitality and retail design agency, has worked with international food producer and homebaking brand Dr. Oetker to transform the next generation of pudding. Pudu Pudu opened on March 21, 2021 in Abbot Kinney Boulevard, Los Angeles, with a new imaginative pudding concept.
German master pudding maker Dr. Oetker believes in connecting people. Since 1891, his creative imagination has provided friends and family with new ways to share memorable moments. Today, his spirit lives on through the new generation of pudding concept, Pudu Pudu, helped by the playful Pudu mascot, which represents the brand’s infinite creativity and imagination. Inspired by Dr. Otokar’s spirit and heritage, Pudu Pudu incorporates original recipes, reimagining pudding into a bold, playful and unexpected taste adventure, inviting everyone to share a delicious moment.
For Gen Z and Millennial consumers with a shareable and inspiring experience, this experience is an immersive world of pudding, where guests are encouraged to participate. A delicious, new pudding experience that awakens the senses, combines unexpected flavors with imaginative toppings to create a new approach to desserts.
Designed to connect people, the store draws customers into the world of Pudu Pudu, with internal and external social spaces where puddings can start connecting. From unique outdoor seating to endless shareable moments and playful communication, Pudu Pudu is a fun and exciting new culinary experience that invites everyone inside to share the passion of pudding.
UXUS designs Pudu Pudu brand elements and easily blends them with the latest design languages to visually attract the younger generation of creative consumers. Bright and bright spaces with elegant terrazzo counters, concrete floors and graphic backgrounds create a pudding-focused brand landscape. The Pudu Pudu logo, which plays with the brand’s personality and brings it to life, is reimagined with pink piping, creating an eye-catching feature on the back wall.
https://www.memuk.org/consumer-goods/uxus-collaborates-with-leading-food-brand-dr-oetker-60495 UXUS works with leading food brand Dr. Oetker