Polestar’s new car is an electric SUV, but carbon-zero goals feel far away

A conventional SUV environmental criminalsA 2019 study found that vehicles Second largest cause of global increase in carbon footprint Over the past decade, it has surpassed even behemoths such as planes and trucks. However, Polestar is trying to reclaim the category by launching its third vehicle, the Polestar 3. I attended the launch last week and saw it up close.

Sorry, SUVs are popular

First, talk to the elephant in the room. An uncomfortable fact for environmentalists, SUV sales are on the rise. In 2021, SUV sales will be about 48% of passenger car market in China. Also in Europe, car buyers are shifting from hatchbacks and sedans to his SUVs. 45.5% of cars purchased Of course, the United States is the king of this market, with cars accounting for 52.3% of sales.

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There are various reasons for this. During the pandemic, the use of cars has increased as an alternative to public transportation. Automakers are also all-out on more expensive luxury vehicles to make up for losses caused by coronavirus delays. Shortage of silicon chips.

Or, simply put, people favorite SUVs. Polestar CEO Thomas Ingenlath said, “It’s easy to get in and out of, you get great visuals from the high seats, and you feel cool.” So Polestar is on a mission to create what it calls “his SUV for the electric age.” And lead SUV enthusiasts to a greener kind of vehicle.

The Polestar brand was launched in 2017 and is jointly owned by Volvo Cars Group and Geely Holding. Beyond the obvious benefits of electric vehicles, the company is aiming even higher, Polestar 0 — Climate neutral cars with zero carbon footprint by 2030.

This is an important issue that goes well beyond electrification, and Polestar 3 lays the groundwork for it. For example, front and rear aero wings improve aerodynamic efficiency and reduce drag. And, of course, the higher the aerodynamic efficiency, the longer the EV’s range.

Maintaining Material Transparency and Scores

The interior of the Polestar 3 is engraved with text that displays the vehicle’s life-cycle assessment in terms of carbon footprint after the start of production. This is part of Polestar’s commitment to transparency. The company says these CO₂ values ​​will decrease year on year. The customers I spoke with at launch loved this feature.

Polestar was the first car to announce its use. blockchain to trace cobalt with that battery. Her Sustainability Officer, Frederika Klarén, said this also extends to sourcing nickel and lithium.

The company is also committed to material recycling and circular design, targeting closed-loop circularity. In other words, we want to reuse auto parts. make car parts. But there is room for improvement. For example, according to design director Maximilian Missoni, cars can be made apart, but with materials like aluminum, this is not always the case.

Let’s be clear, this car is no green martyr. It’s a cool car that will catch the eye of any SUV owner. As one Polestar owner told me, “You can’t make someone guilty so he buys a €90,000 car.”