Interview: Content Guru, UK IT Industry Awards Finalist

“At Content Guru, our focus is on continuous innovation and improvement.”

of British IT Industry Awards One of the most prestigious companies in the technology field. This award honors the role of the IT team, the centrality of the IT team to the business, and the influence of distant technical teams.

Owned and operated by BCS, The Chartered Institute for IT and Computing, the award is the epitome of professionalism and industry knowledge.

This year’s winners will be announced at an awards ceremony in London on Wednesday 9th November.

One of the finalists is Content Guru, who is aiming for Cloud Innovation Provider of the Year. Computing interviewed Martin Taylor, Deputy CEO and Co-Founder of Content Guru, to find out what makes his company stand out from the crowd.

Taylor is one of the co-founders of Content Guru, a cloud communications technology provider headquartered in Blacknell and employing 400 people worldwide. Taylor’s responsibilities include product innovation, market development, content for his guru’s healthcare and public sector practices. A pioneer in cloud his communications and real-time billing, Taylor has been active in growing his group of businesses since founding his first company with his brother Sean at the age of 22. A regular guest lecturer on strategy and entrepreneurship at his alma mater Kings College in his London, Taylor began reading his father’s computing books at an early age.

Computing: Please give us some background on your company for our readers.

Martin Taylor: Content Guru enables mission-critical customer communications for hundreds of the world’s largest organizations through its cloud platform. storm®. If you contact an organization’s contact center, such as a utility, retail giant, or government agency, your call, chat, email, or social media interaction may be processed, queued, routed, or handled by us is the highest. .

our storm The solution, and the offices and data centers that support it, operate worldwide, from California to Tokyo. The UK is his second largest market for contact centers, and Content Guru is the number one cloud technology provider in it, according to McKinsey. Our customers include Europe’s largest passenger airline, one of the country’s largest banks and insurance companies, 5 of the 6 UK electricity companies, a range of major retailers and 999, 111 and 101 call processing services.

CTG: What makes you different from other technology companies?

MT: Content Guru focuses on continuous innovation and improvement. We set weekly Kaizen targets for all divisions and prioritize investments in ongoing R&D programs. This business was founded by a group of tech-minded friends from college. To date, almost all of our UK colleagues have a Russell Group degree and over 70% are in technical positions. We employ a very diverse and highly intelligent her 25-year-old modal people (many of whom are in senior management positions). Our years of experience and passionate technical focus give us an edge over our competitors on the battlefield of today’s customer experience market.

CTG: What company performance are you most proud of in the last 12 months?

MT: We have invested significant time and resources into improving our customer data platform, which combines the benefits of data aggregation, customer journey mapping, customer relationship management, and knowledge management. It enables organizations to leverage their existing data and transform it into actionable business insights. At the Computing Cloud Excellence Awards, we recognized this commitment to innovation and won Cloud Data Management Solution of the Year.

CTG: What are you working on this year?

MT: Humans create 2.5 quintillion bytes of data every day. This means that 90% of his data in the world today was created in the last two years. Now that the power of using this data has become apparent, next-generation technologies will enable organizations to “mine” this information and use it to improve business processes, employee engagement, and customer experience. We have focused on service. Artificial intelligence and intelligent automation are also key themes on our R&D roadmap, and we continue to deploy this innovative technology to help large organizations deliver enhanced customer service.

CTG: Why are events like the UK IT Industry Awards important to the IT industry?

MT: The UK IT Industry Awards are an important part of celebrating the UK’s IT talent, from the organizations implementing the technology, to the vendors behind it, to those whose creativity drives the development of innovative solutions. We are a multiple winner at the UK IT Awards, known as the ‘British IT Oscars’ and we are privileged to receive such a respected award. It has an amazing effect on not only your company’s reputation, but also the motivation and satisfaction of your co-workers. .

UK IT Industry Awards will be held on the 9thth London in November. click here show the shortlist, book your table here.

https://www.computing.co.uk/interview/4057991/interview-content-guru-uk-industry-awards-finalist Interview: Content Guru, UK IT Industry Awards Finalist

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